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Weekly Boost Business Blogs
Subscribe to receive (via email) our weekly business blogs containing hints, tips, insights we've shared with 1000's of business owners over time.
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Weekly Boost Business Blogs
Subscribe to receive (via email) our weekly business blogs containing hints, tips, insights we've shared with 1000's of business owners over time.
What Keeps You Awake at Night?
OVER WORKED
How do others find time for their family, hobbies and exercise...
... and still remain high achieving business owners?
UNDER PAID
I work longer and harder and I own the company!
How come I'm not the highest paid employee in my company?
STRESSED OUT
I'm over always checking, looking, asking, fixing, correcting and tidying up after others...
How do I STOP doing the work that they are paid to do?
FRUSTRATED
Always "on the run" and they go home at the end of each day!
How do I get FREE of working at night and on the weekends?
Take Control of Your Business?
We'll get you back on track - Guaranteed!
Get More Life
as a Business Owner
Enjoy Family
as a Business Owner
Enjoy Strategy
as a Business Owner
Enjoy Success
as a Business Owner
Enjoy Structure
as a Business Owner
We are proud to meet the needs of all Business Owners and their teams.
Understand the Full Spectrum Business Pyramid
customer
focused
systems
"getting customers"
and
"satisfying customers"
are identified as the two triangles in the middle of the large pyramid.
They are the marketing and production
functions of the business.
These two customer focused systems deliver value to customers and are the engine that creates profits and the market value of the business itself.
Notice that they form a diamond shape.
We call this the "value diamond" because it's here that the business generates value.
are identified as the two triangles at the base of the large pyramid.
They are the management and resources
functions of the business.
These two business focused systems support the business overall and enable the value diamond to actually deliver value to customers.
We call these two business focused functions the "pillars of support."
The value diamond couldn't stand upright if the pillars of support were not there to hold them up.
Within these
4 Foundational Systems
are
10 Strategic Systems
And they are universal to all businesses
These are "strategic" systems because
they form major parts of the business.
The ability of the business to achieve its
Strategic Intent
depends on all of the Strategic Systems
to function at high levels of effectiveness.
Some of the terms we use may be unfamiliar to you,
and we use them for a specific purpose.
For instance...
Marketing Reach includes all the ways the business reaches out to customers and potential customers, such as advertising, public relations, web sites, and the like. Marketing reach is one-way communication designed to attract customers to you and your products.
Marketing Relationships are all those activities that happen when a connection has been made - sales, customer information, demonstrations, and any other activity that is interactive with customers and potential customers.
Humane Resources is more than a play on the word humane. It is a reminder that, while one view of the people of the business is that of productive assets to be deployed where they'll be most effective, people must first and foremost be valued as individuals deserving of respect and compassion.
Systematics is an expansion of the word "systematic" and means the management practice of developing, installing, and monitoring business systems.
The Ten Strategic Systems
The expanded pyramid diagram below
shows these systems in more detail...
Let's now have look at even more detail,
one Foundational System at-a-time...
Marketing Systems
Market Research is work that enables you to understand markets, select your target markets, and determine your target customers' needs.
Marketing Reach is work that enables you to reach your target markets through the right channels with messages that will attract and persuade them.
Marketing Relationships (work that interacts directly with potential customers, converts them to actual customers, and then manages customer relationships).
Production Systems
Production is work you do where you are performing services, and/or making, manufacturing or buying products for sale.
Delivery is work you do where you are getting your services or goods into the hands of your customers - delivering on your promise.
Management Systems
Leadership is work you do that establishes strategy and business plans, builds the business culture, inspires the business's people to do their best for customers, the business, and themselves; being a creative force in the business.
Supervision is the work of overseeing and mentoring the people in the business.
It's developing the people and finding the effective balance of autonomy and micro-management.
We make the best use of the people in the business, with an effective system of rewards and discipline that taps into the motivations of people.
Systematics is working with employees to create systematic processes for doing the work of the business, and organizing the business and its systems.
We view the business first as a system of systems, and second as a network of people.
We approach problems as opportunities for creating effective systems rather than occasions for blame and punishment.
Resource Management Systems
Financial Resources is where you manage the business's money and you report its financial results to management and other interested parties, or "stakeholders".
Humane Resources is getting, developing, evaluating, compensating, and disciplining the people needed to operate the business.
Business Resources is where you provide and manage the facilities, supplies, technology support, management information, and other services needed to run the business effectively.
Top Ten
Full Spectrum Principles
Click the gray button to read the details of each Principle
Put the customer first
Systemise the business
Deliver full spectrum value
The 80/20 rule...
leverage yourself and your resources
Apply principles not formulas
Think with your whole mind
Define success
Focus on results
Use your double vision
Keep a healthy perspective
Coaching is the
KEY
The Boost Full Spectrum Company Development system is fully flexible.
You can use the Topics in any lesson sequence and combination that makes sense for you, your business, your situation, and your strengths and weaknesses.
We believe - and our collective hundreds of years of worldwide experience prove - that a good personal coach with a structured and complete curriculum makes all the difference in developing your business.
History says that you will want specific business coaching, just for you...
It’s a big responsibility to claim to be
“the best in the business”
however,
that’s our claim,
and
we’re up to the challenge.
Coaching Lessonology
Boost's Full Spectrum Company Development program is the most comprehensive, flexible, effective and efficient business development program available in the market-place.
Overall, it's your best emotional investment and also your best investment of both your time and your money.
Working one-on-one with your own personal coach and meet by live interactive video conference at least 4 times a month, with a guarantee of at least 48 meetings per year.
With more than 60 Topics, history says you would expect to complete the entire Program in approximately 18 months and your investment is a fixed monthly access fee agreed for the duration of your journey.
This is where you have purpose.
This is where you become the strategic leader. It's where you get to fully understand. It's where you provide and manage the facilities, supplies, technology support, management information, and other services needed to run the business effectively.
What is...
... Full Spectrum
business development
It requires both
business/ company
development
and
person development
The Full Spectrum Program aligns with the
Top Ten Full Spectrum Principles
and the
Business Pyramid
As you'll see, the
Full Spectrum Program
has over sixty "Topics" or lessons.
These Topics cover all parts
of business and help you develop
different and specific business systems.
Together, all Topics cover your entire business.
The dynamic Full Spectrum Boost Camp program
and training is under continual development
with lessons and support materials
being enhanced frequently.
As you get familiar with the subjects,
you'll get a sense of how you and your business
--- and how all the people in your business ---
could easily make great leaps forward
improving in each area covered
in these Topics.
Our Dream
Our Vision
Our Purpose
Our Mission
To empower people in business
to
Get More Life!
To provide a Direct Support Gateway to accelerate the development and growth of businesses...
Passing subsequent returns on to the owners and their teams, with a ripple effect through their families, friends and into their local community.
To provide a stable foundation on which to drive sustainable and rapid growth...
To generate a viable and positive return for all Primary Influencers.
To operate a simple and Dynamic Living Business Model for people in business to use...
So they can observe, learn, understand, and competently maintain their own controlled economic growth.
About...
Our Master Coach
Don Farnden
Founder
Lead Master Coach
Mentor and Facilitator
Don Farnden, Australia’s #1 Small Business Guru, is a Master of Boosting Business.
He is acknowledged as a unique and distinctive expert in the fields of small and medium business and company development techniques, business performance enhancement, and in maximizing the business owner’s personal performance and most precious asset * TIME *
Don is the Founder of Boost Business Results and the creator of the "Full Spectrum Boost Camp" series of Workshops.
He is a Co-Founder and a Director of the Alliance for Enterprise Leadership Inc. AEL is the global owner of the Full Spectrum Business Development Program.
Our Brand
Alex Alexander explains the
Full Spectrum Approach to
Business Development
Our History
Alex Alexander
Author
History of the
Full Spectrum company
by Alex Alexander
Our roots trace back to Michael E. Gerber, of E-Myth fame, who was the foremost pioneer in the field of business coaching.
Alex was the author of Michael E. Gerber's E-Myth Mastery Business Development Program and is the author of the Full Spectrum Business Development Program.
He is a Co-Founder, Chairman of the Board of Directors and CEO of the Alliance for Enterprise Leadership Inc (AEL).
AEL is the global owner of the intellectual property of the Full Spectrum Business Development Program.