Weekly Boost Business Blogs

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Weekly Boost Business Blogs

Subscribe to receive (via email) our weekly business blogs containing hints, tips, insights we've shared with 1000's of business owners over time.

What Keeps You Awake at Night?



How do others find time for their family, hobbies and exercise...

... and still remain high achieving business owners?  



I work longer and harder and I own the company! 

How come I'm not the highest paid employee in my company?



I'm over always checking, looking, asking, fixing, correcting and tidying up after others... 

How do I STOP doing the work that they are paid to do?



Always "on the run" and they go home at the end of each day! 

How do I get FREE of working at night and on the weekends? 

Take Control of Your Business? 

We'll get you back on track - Guaranteed!

Get More Life

as a Business Owner

Enjoy Family

as a Business Owner

Enjoy Strategy

as a Business Owner

Enjoy Success
as a Business Owner

Enjoy Structure
as a Business Owner

We are proud to meet the needs of all Business Owners and their teams. 

Understand the Full Spectrum Business Pyramid

FS Business Pyramid

The Full Spectrum 

Business Pyramid

The Full Spectrum Business Pyramid is designed around the structure of the business itself, so our starting point for the definition of a business is... 

A business is a system 
for providing 
value to customers 

There are four Foundational Systems because they form the "foundation" of the business. 

There are many other levels of systems, and we'll get to all of them in a while. 


"getting customers
"satisfying customers

are identified as the two triangles in the middle of the large pyramid. 

They are the marketing and production
functions of the business.

These two customer focused systems deliver value to customers and are the engine that creates profits and the market value of the business itself.

Notice that they form a diamond shape. 

We call this the "value diamond" because it's here that the business generates value.




"running the business
and "supporting the business

are identified as the two triangles at the base of the large pyramid. 

They are the management and resources
functions of the business.

These two business focused systems support the business overall and enable the value diamond to actually deliver value to customers. 

We call these two business focused functions the "pillars of support." 

The value diamond couldn't stand upright if the pillars of support were not there to hold them up. 

Within these 
4 Foundational Systems
10 Strategic Systems 

And they are universal to all businesses

These are "strategic" systems because 
they form major parts of the business.

The ability of the business to achieve its 
Strategic Intent 
depends on all of the Strategic Systems 
to function at high levels of effectiveness. 

Some of the terms we use may be unfamiliar to you, 
and we use them for a specific purpose. 

For instance...

Marketing Reach includes all the ways the business reaches out to customers and potential customers, such as advertising, public relations, web sites, and the like.  Marketing reach is one-way communication designed to attract customers to you and your products. 

Marketing Relationships are all those activities that happen when a connection has been made - sales, customer information, demonstrations, and any other activity that is interactive with customers and potential customers. 

Humane Resources is more than a play on the word humane. It is a reminder that, while one view of the people of the business is that of productive assets to be deployed where they'll be most effective, people must first and foremost be valued as individuals deserving of respect and compassion. 

Systematics is an expansion of the word "systematic" and means the management practice of developing, installing, and monitoring business systems.

The Ten Strategic Systems

The expanded pyramid diagram below 
shows these systems in more detail... 

Let's now have look at even more detail, 
one Foundational System at-a-time...

Marketing Systems

Market Research is work that enables you to understand markets, select your target markets, and determine your target customers' needs.

Marketing Reach is work that enables you to reach your target markets through the right channels with messages that will attract and persuade them.

Marketing Relationships (work that interacts directly with potential customers, converts them to actual customers, and then manages customer relationships).

Production Systems

Production is work you do where you are performing services, and/or making, manufacturing or buying products for sale.

Delivery is work you do where you are getting your services or goods into the hands of your customers - delivering on your promise.

Management Systems

Leadership is work you do that establishes strategy and business plans, builds the business culture, inspires the business's people to do their best for customers, the business, and themselves; being a creative force in the business.

Supervision is the work of overseeing and mentoring the people in the business. 
It's developing the people and finding the effective balance of autonomy and micro-management. 
We make the best use of the people in the business, with an effective system of rewards and discipline that taps into the motivations of people.

Systematics is working with employees to create systematic processes for doing the work of the business, and organizing the business and its systems. 
We view the business first as a system of systems, and second as a network of people
We approach problems as opportunities for creating effective systems rather than occasions for blame and punishment.

Resource Management Systems

Financial Resources is where you manage the business's money and you report its financial results to management and other interested parties, or "stakeholders".

Humane Resources is getting, developing, evaluating, compensating, and disciplining the people needed to operate the business.

Business Resources is where you provide and manage the facilities, supplies, technology support, management information, and other services needed to run the business effectively.

Top Ten 
Full Spectrum Principles

Click the gray button to read the details of each Principle

Put the customer first

Systemise the business

Deliver full spectrum value

The 80/20 rule... 
leverage yourself and your resources

Apply principles not formulas

Think with your whole mind

Define success

Focus on results

Use your double vision

Keep a healthy perspective

Coaching is the 

The Boost Full Spectrum Company Development system is fully flexible.

You can use the Topics in any lesson sequence and combination that makes sense for you, your business, your situation, and your strengths and weaknesses.

We believe - and our collective hundreds of years of worldwide experience prove - that a good personal coach with a structured and complete curriculum makes all the difference in developing your business.

History says that you will want specific business coaching, just for you...

It’s a big responsibility to claim to be 
“the best in the business” 
that’s our claim, 
we’re up to the challenge.  

Coaching Lessonology

Boost's Full Spectrum Company Development program is the most comprehensive, flexible, effective and efficient business development program available in the market-place.
Overall, it's your best emotional investment and also your best investment of both your time and your money.

Working one-on-one with your own personal coach and meet by live interactive video conference at least 4 times a month, with a guarantee of at least 48 meetings per year.

With more than 60 Topics, history says you would expect to complete the entire Program in approximately 18 months and your investment is a fixed monthly access fee agreed for the duration of your journey.

This is where you have purpose. 
This is where you become the strategic leader. It's where you get to fully understand. It's where you provide and manage the facilities, supplies, technology support, management information, and other services needed to run the business effectively.

What is...


... Full Spectrum 
business development

It requires both 
business/ company 
person development 

The Full Spectrum Program aligns with the 
Top Ten Full Spectrum Principles 
and the 
Business Pyramid 

As you'll see, the 
Full Spectrum Program 
has over sixty "Topics" or lessons.  

These Topics cover all parts 
of business and help you develop 
different and specific business systems. 

Together, all Topics cover your entire business. 

The dynamic Full Spectrum Boost Camp program 
and training is under continual development 
with lessons and support materials 
being enhanced frequently. 

As you get familiar with the subjects, 
you'll get a sense of how you and your business 
--- and how all the people in your business --- 
could easily make great leaps forward 
improving in each area covered 
in these Topics.


Our Dream

Our Vision

Our Purpose

Our Mission

To empower people in business 
Get More Life!

To provide a Direct Support Gateway to accelerate the development and growth of businesses... 

Passing subsequent returns on to the owners and their teams, with a ripple effect through their families, friends and into their local community.

To provide a stable foundation on which to drive sustainable and rapid growth... 

To generate a viable and positive return for all Primary Influencers.

To operate a simple and Dynamic Living Business Model for people in business to use... 

So they can observe, learn, understand, and competently maintain their own controlled economic growth.


Our Master Coach

Don Farnden

Lead Master Coach 
Mentor and Facilitator 

Don Farnden, Australia’s #1 Small Business Guru, is a Master of Boosting Business

He is acknowledged as a unique and distinctive expert in the fields of small and medium business and company development techniques, business performance enhancement, and in maximizing the business owner’s personal performance and most precious asset * TIME 

Don is the Founder of Boost Business Results and the creator of the "Full Spectrum Boost Camp" series of Workshops. 

He is a Co-Founder and a Director of the Alliance for Enterprise Leadership Inc. AEL is the global owner of the Full Spectrum Business Development Program.

Our Brand

Alex Alexander explains the 
Full Spectrum Approach to 
Business Development

Our History

Alex Alexander

History of the 
Full Spectrum company
by Alex Alexander

Our roots trace back to Michael E. Gerber, of E-Myth fame, who was the foremost pioneer in the field of business coaching. 

Alex was the author of Michael E. Gerber's E-Myth Mastery Business Development Program and is the author of the Full Spectrum Business Development Program

He is a Co-Founder, Chairman of the Board of Directors and CEO of the Alliance for Enterprise Leadership Inc (AEL). 

AEL is the global owner of the intellectual property of the Full Spectrum Business Development Program.